SEO Partner Blog

The Do’s and Don’ts of Social Media and Social Networking Websites

Social media and social network marketing have been the buzz words the past couple years when it comes to internet marketing.  There are tons of social networking websites nowadays such as Facebook, MySpace, YouTube, Twitter, etc. where people go to hang out and share links, pictures, and information with others.  Many online business owners are now using these sites to connect with customers and market their services and/or products.  You, too, can leverage the power of social networking websites to promote the RankPay Partner Program, but if you’re a newbie to this form of marketing, there are some Do’s and Don’ts that you should be aware of…

Do:
  • Spend some time getting to know the type of people that hang out in certain groups or forums within these social networking sites.  You’ll be more successful if you hang out in groups that are associated with your interests.
  • Remember that these are online groups with real people who may be sensitive about how you approach them.  Nobody likes to be pitched to in an online forum – especially if you’re trying to promote something that has nothing to do with the group’s topic.
  • Follow up with people who express an interest in who you are and what you do.  Business is about making contacts and building relationships with people.  They may not become a RankPay customer just yet, but if you build trust with people, then perhaps eventually they’ll become a customer!
  • Become active in whatever social networking site you join.  Just because you create a profile with your information doesn’t mean that people are going to come pouring in to see your page.  Being active means visiting other people’s pages and leaving comments, messages, or sharing information with them.

Don’t:

  • Be a spammer!  This is a huge no-no in many social media/social networking sites.  If you’re always posting ads or pushing products on people, pretty soon people are not going to pay attention to you.  Some people may even report you as a spammer and you could get banned from these sites.
  • Join hundreds of sites just for the sake of promotion and advertising.  There’s a reason why they’re called “social networking” websites!
  • Take negative comments personally.  Be the professional business person that you are and shrug off other people’s negativity.  However, if you do receive constructive criticism, politely respond back.

Social media and social networking is just one way to promote the RankPay Partner Program and making those connections with people is important to your success as an affiliate.  If people get to know you and  like you, they may be inclined to help you spread the word!

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